Sayyar – Eid Al-Adha

Sayyar – Eid Al-Adha

Introduction

Introduction

This project was part of Sayyar’s special campaign for Eid Al-Adha. Sayyar, a brand specialized in traditional men’s fashion, wanted to celebrate the spirit of sacrifice and generosity that defines this holiday. The video takes us through the day of the unsung hero — “The Sacrifice Manager” — who prioritizes others’ comfort before his own. From choosing the sheep to preparing the Eid breakfast and finally getting dressed in Sayyar’s signature shemagh, the film follows his journey with humor and sincerity. I was responsible for editing, color grading, and sound mixing, helping shape the story’s energy and emotional rhythm.

Year

2025

Industry

Logistics & Supply Chain

Scope of work

/

Editor

/

Coloring

Timeline

3 Days

Introduction

This project was part of Sayyar’s special campaign for Eid Al-Adha. Sayyar, a brand specialized in traditional men’s fashion, wanted to celebrate the spirit of sacrifice and generosity that defines this holiday. The video takes us through the day of the unsung hero — “The Sacrifice Manager” — who prioritizes others’ comfort before his own. From choosing the sheep to preparing the Eid breakfast and finally getting dressed in Sayyar’s signature shemagh, the film follows his journey with humor and sincerity. I was responsible for editing, color grading, and sound mixing, helping shape the story’s energy and emotional rhythm.

Year

2025

Industry

Logistics & Supply Chain

Scope of work

/

Editor

/

Coloring

Timeline

3 Days

Challenges

Challenges

Challenges

The goal was to create a culturally expressive and attention-grabbing video for Sayyar’s Eid Al-Adha campaign all under a tight execution timeline. The project needed to reflect the brand’s identity and cultural relevance while standing out visually and sonically in a crowded digital landscape.

I handled editing, color grading, and sound mixing. Due to the tight turnaround, every creative decision—from tone to transitions—was made with precision and adaptability to preserve the message’s clarity and emotion.

Final thoughts

Final thoughts

Final thoughts

The final video became a key piece in Sayyar’s Eid campaign capturing attention across social media, and reinforcing the brand’s cultural identity in a fresh and engaging way.

For me, this was a fast-paced creative challenge that tested my agility as an editor and storyteller — and proved that tight timelines can still deliver high-impact results with the right instincts.

Have a project in mind?

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© 2025 Abdullhtk®

Let’s talk.

If you’ve got a project — branding, video, or anything creative — let’s see if I’m the right fit. Short brief or long story, I’m listening.

Abdullhtk®

Abdullah Tariq

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

Let’s talk.

If you’ve got a project — branding, video, or anything creative — let’s see if I’m the right fit. Short brief or long story, I’m listening.

Abdullhtk®

Abdullah Tariq

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

© 2025 Abdullhtk®

Let’s talk.

If you’ve got a project — branding, video, or anything creative — let’s see if I’m the right fit. Short brief or long story, I’m listening.

Abdullhtk®

Abdullah Tariq